Playmarket – Brand Identity

Letterhead  + Business card + DVD

The brand identity crafted for the New Zealand playwrights Playmarket brings together the use of basic natural paper stocks to create an easily identifiable brand-experience that leaves a bold impact on the individual. The dynamic typographical collage was created to represent the brands involvement with New Zealand theater and to show the diversity in being not only an agency and bookshop but also as a script advisory service.